Why would the music industry go green besides the fact that
it’s good for the planet? Lotsa
reasons.
The biggest to me being that it IS good for the planet—for our forests, to slow global warming,and for future generations of music lovers.
But it also makes economic sense for the music industry. Think about all those millions of CD’s that are being produced, all those booklets, the packaging, the paper. That’s big.
It Pays To Go Green
- Unnecessary
packaging adds to your costs – the more packaging you use in your product
the higher the cost of production - A switch
to enviro-friendly packaging attracts better publicity and more fans and
therefore increases revenue - Enviro-friendly
packaging saves forests, protects drinking water, wildlife habitat and
helps slow global warming helping everyone save money associated with the
costs of dealing with environmental disaster - Once you
begin to think about your paper choices, you recognize other areas of
waste in your life where through careful reduction you can save money - In the
long run, the greater the demand for enviro-friendly packaging, the lower
the price becomes over time
That’s why musicians like REM,
Moby, Rock the Earth, and others have signed on the show that there is a demand
for sustainably made packaging, and there are a lot of other ways the music industry
can go green!
Think
about your packaging choices
·
Post-consumer recycled content
is readily available.
·
Reduce packaging when it is an
option
·
Use minimal plastic &
plastic free packaging with soy-based inks and H2O based coating
·
Part of the solution to the
climate crisis is recycled versus virgin paper
·
Look at packaging companies
like Groovehouse records or Ivy Hill, who makes Warner Music Groups sustainable
packaging.
Touring is a big one! Offset your Carbon emissions by purchasing
renewable (wind & solar) energy credits from companies like Green Mountain
Energy and TerraPass .
Give a percentage of
your sales to an environmental charity. Tree
Leaf Music is a working example of a label committed to supporting effective
environmental groups.